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lenaras/ab_test_analysis_ecommerce_landing_page

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App README

Check out the configuration reference at https://huggingface.co/docs/hub/spaces-config-reference

๐Ÿ“Š A/B Test Analysis โ€“ E-Commerce Landing Page

Welcome to the interactive Streamlit app for analyzing the results of an A/B test from an e-commerce website.

This dashboard helps decision-makers evaluate:

  • โ€”Whether to keep the current landing page or adopt a new one
  • โ€”When conversions are highest (hourly, daily)
  • โ€”Country-level conversion differences
  • โ€”Model-based insights using Machine Learning

๐Ÿ” What You Can Do

โœ… Explore conversion rates for control vs. treatment groups โœ… See confidence intervals and power analysis โœ… Visualize conversion trends by hour and date โœ… Understand country-level differences โœ… Try Multi-Armed Bandit simulation โœ… Test predictive models (Random Forest, LightGBM, XGBoost)


๐Ÿ“ Files

FilePurpose
app.pyMain Streamlit dashboard app
ab_test.csvA/B test dataset
countries_ab.csvCountry info for users
requirements.txtRequired Python packages

๐Ÿš€ How to Run Locally

bash
pip install -r requirements.txt
streamlit run app.py